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What we Provide
Higher ROIs
Targeted Campaign Audiences
Improve campaign ROIs by targeting the right customers. Data modeling results in scoring your customer database or prospect list to prioritize outreach to those who are the most likely to contribute to meeting your KPIs
Featured Methodologies:
Propensity-to-buy modeling
Uplift modeling (aka Incrementality modeling)
Lifetime Value (LTV)
Greater Relevance
Personalization
Break through the noise to show customers you understand who they are and what they need. FocusKPI will work with you to increase the relevance and individualization of your marketing, promotions, and product recommendations.
Featured Methodologies:
Offer optimization modeling
Personalized marketing
Reinforcement learning
Improved Optimization
Measurement
Improve campaign ROIs by targeting the right customers. Data modeling results in scoring your customer database or prospect list to prioritize outreach to those who are the most likely to contribute to meeting your KPIs
Featured Methodologies:
AB testing
Marketing mix modeling (MMM)
Marketing attribution (MTA)
Reporting and data visualization
Better Experience
Customer Sentiment Analysis
Break through the noise to show customers you understand who they are and what they need. FocusKPI will work with you to increase the relevance and individualization of your marketing, promotions, and product recommendations.
Featured Methodologies:
Natural language processing (text analytics)
Customer opinion driver analysis
Industries we serve
Retail & E-commerce
Technology & SaaS
Consumer
Apps
Automotive & Mobility
CPG & Brand Advertisers
Industrial Technology
NOTICE: The email domains focusKPIjobs.com, thefocuskpi.com and focuskpicareers.com are fraudulent and not related to FocusKPI. Correspondence from these addresses should be reported to https://reportfraud.ftc.gov/.